![]() If you lined up next to 200 other professionals with your same job title, what would make YOU stand out from the crowd? This is the information you want to include. Hiring managers and recruiters want to see your biggest accomplishments and learn about your greatest passions. Readers are hoping to get a glimpse into what makes you special as a professional and a person. ![]() Your professional summary copy/pasted from your resume is not compelling – so don’t include it. The summary is the meat of what people are stopping on your profile to read so make it count. Watch Noelle’s LinkedIn Profile Writing Course Now! The LinkedIn Summary Contains Your Most Compelling Content Make a point to max out the 2,000 characters as much as possible in order to gain keyword SEO power for your profile searchability. ![]() Make every word count and whatever you do, don’t quit early. The way to leverage this is by using strategic keywords that are focused on your target career path or job.īecause the LinkedIn Summary allows for 2,000 characters, this means you have 2,000 keyword opportunities. You have to leverage LinkedIn SEO strategy if you are to be found by your target companies and contacts. A beefed up summary is necessary if you want to end up anywhere close to page one. And believe me when I say: No hiring manager or recruiter is going to spend time digging through all 20 pages to find you. Did you end up looking through all 20 pages for your desired search result or did you only click on the top two or three links and then try a new search? Your LinkedIn profile follows the same principle. Here are several reasons why the Summary is so critical: The LinkedIn Summary Contributes to Your Search Ranking The LinkedIn Summary can pay off big time so roll up your sleeves and give it some attention. Otherwise you will be missing out. If you slapped together a few sentences or worse yet, completely skipped setting up your LinkedIn Summary section altogether, it’s time to go back to the drawing board. Therefore you need to spend time getting it right. However the fact remains: LinkedIn has the power to transform your career and attract incredible life-changing opportunities. And there are those who avoid it altogether. There are those who question the value of LinkedIn for their job search. Talk about an intimidating writing assignment! Why You Need to Have a Great LinkedIn Summary This requires writing skills, branding skills, and a hint of self-praise. The LinkedIn Summary allows 2,000 characters for strategic branding. Most people struggle to write a compelling elevator pitch so it’s no wonder they shy away from the LinkedIn Summary as well. You’re not alone! In my opinion, the LinkedIn Summary is the most overlooked profile part because it requires the most amount of effort. I see this in the majority of LinkedIn profiles I critique – so don’t feel bad if you fall into this category. Yet it’s the one profile part that is the most overlooked. The LinkedIn Summary (or About section) is one of the most important parts of your LinkedIn profile. Why Writing Your LinkedIn Summary Can Be a Daunting Task In this blog post we’ll share why the LinkedIn Summary is critical for your job search, and how you can make the most of this key profile part in your professional branding. Yet it is the one profile part where people struggle to optimize to the fullest. It is one of those profile parts that can result in valuable networking connections as well as attract hiring manager interest. The LinkedIn Summary is an important LinkedIn profile part for both SEO and professional branding purposes.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |